Thursday, December 21, 2017

A Cool MAD Moment


Like most dads, I want my sons to think I’m cool. And like most dads, my sons think I’m about as cool as a convection oven. When I try to act cool in their presence, they mostly think I’m goofy and embarrassing. But I’ve never minded this, because I have always had an ace up my sleeve that I was waiting to play. Finally, after eleven years of fatherhood, I was able to play that ace.

From age 20 to 25, I worked on the editorial staff at MAD Magazine, and for about fifteen years after that, I continued to write for them on a freelance basis. (To read a previous blog entry about the incredibly true tales of my time at MAD, click this link here: this link here.) Very few people are impressed by this information—nor do I try to use it to impress folks—but the majority of those who are impressed are the ones who read the magazine faithfully many years ago and have fond memories of secretly flipping through its pages under their bed covers when they were supposed to be asleep. These folks usually ask me if I ever met Al Jaffee (yes) or Don Martin (no) and wax nostalgic about the magazine.

But every once in a while I have had occasion to meet a preteen who is an active reader of the magazine. These are generally children of friends who I meet at a social gathering. The parent usually introduces me to their child with this line: “This is my friend, Andrew. He used to write for MAD Magazine.” The kid inevitably reacts like they were just introduced to a rock star—their jaw drops, they swoon, and they get tongue-tied. The parent then bales them out and tells them to go play in their room. These brief episodes, awkward as they are, inevitably give me an ego boost. Being reacted to like you’re a rock star (even when you’re the furthest thing from one) tends to do that.

My association with MAD is something that I have never gone out of my way to mention to my own kids. It is not exactly something that they would have cared about when they were younger, and with all of the MAD books and magazines on our shelves, I figured they would eventually discover this information on their own, anyway. Secretly, I looked forward to the day that my kids would look at me the same way that my friends’ kids did, and for a brief moment they might think, “Holy cow, dad is a rock star!”

About a month ago, my long range plan finally came to fruition.

My sons, who are now 11 and 8, are both voracious readers. Chapter books, graphic novels, young adult fiction, and the occasional non-fiction books on topics of interest are all in their wheelhouse. The challenge is, our house can only fit so many books. They have hundreds of paperbacks on their shelves and are often in possession of library books, but even so, there are times when they have simply run out of reading material and start wandering around the house looking for new words to read. On one such occasion my 11-year-old found himself looking up at a high shelf on our bookcase in the den that was loaded with MAD paperbacks.

“Could I read one of those?” he asked, pointing to the MADs.

“Hmmm. I guess so,” I said, looking at the titles.

I wondered how to start him off on this journey. The books he was pointing to were mostly from the 60s and 70s and I knew that the vast majority of references, to things like Watergate and flower power, would go completely over his head. I saw a “Snappy Answers to Stupid Questions” book and figured those gags were pretty timeless. I pulled it off the shelf and handed it to him. Back he went to his room.

A couple of hours later he came out and asked if he could have another one.

“Did you like it?” I asked.

“Yeah, it was pretty funny,” he said; so I grabbed another off the shelf and away he went.

In short order my older son was devouring the MAD paperbacks and sharing them with his younger brother. Soon, they had gone through all of the paperbacks (Nixon references and all) and asked about the magazines. Again, I decided to be strategic about how to start them out.

For a short period of time (2005 – 2009) MAD produced another magazine called MAD Kids, which was geared toward a slightly younger audience. I figured that showing them those magazines first would be a good way to segue them into the parent publication. I gave them each an issue of the mag and sent them on their way. They read them. They exchanged them. They enjoyed them.

What they didn’t know about the magazines I had handed them was that they each contained an article I had written. I was waiting to see if either of them would stumble across this fact on their own, but alas, they never seemed to pay attention to the bylines. Apparently I would have to nudge them in the right direction.

I sat myself down near my younger son as he read one of the magazines. After a few minutes he got to the article I had written in that issue. He read through it (sadly, with no particular reaction) and was about to turn the page when I asked, “Did you notice who wrote that article?”

He started looking around for the byline (they put it in really tiny print) and eventually said, “Bob Staake.”

“Well, that’s the artist,” I said. “The writer’s name is next to it.”

My son looked at the name next to it and his eyes practically bulged out of his head. He looked up at me with a gigantic grin plastered on his face, then looked back down at the mag and proceeded to reread the article—this time laughing at all the gags. When his older brother walked into the room moments later he ran over to him and said, “Look, look! Dad wrote this!” pointing frantically to the byline.

My older son looked quizzically at the magazine for a moment before he could focus on what his little brother was showing him. Once he focused on the byline his reaction was almost identical to that of his brother’s—eyes bulging, grin taking over his face and a quick double take, as he looked from the magazine, to me, and back at the magazine. He also reread the article, but then went on to something else.

And that was pretty much it. There was no extended adulation, no makeshift parades and no asking for my autograph. But what there was, were a few moments when both my sons thought I was cool. Fleeting, yes—but worth the eleven year wait.